Can you describe a situation where you had to manage a design project with limited direction or unclear requirements, and how you navigated it successfully?

@obie 

Sure, I'd be happy to provide an example. In my previous role as a design project manager at XYZ Company, I was tasked with designing a new marketing campaign for a client, but I was given limited direction on what the client was specifically looking for, and the requirements were unclear.

To start, I made sure to gather as much information as possible by conducting research on the client, their industry, and competitors. I also had several meetings with the client to understand their business goals, their target audience, and what they hoped to achieve with the campaign. Additionally, I consulted with my team to get their input and ideas on how we could approach the project.

Based on my research and the feedback I received, I developed a few different design concepts and presented them to the client. We then collaborated closely to refine the chosen concept and make sure it aligned with their goals and vision.

Throughout the project, I made sure to communicate regularly with the client, providing updates on our progress and soliciting feedback to ensure we were on the right track. I also worked closely with my team to ensure that the project stayed on track and that everyone was working towards the same goals.

In the end, the campaign was successful, and the client was very pleased with the results. The key to our success was a combination of research, collaboration, and open communication, which helped us to navigate the project successfully despite the limited direction and unclear requirements.