Can you discuss your experience with media buying for different platforms, such as social media, search, and display?
Can you discuss your experience with media buying for different platforms, such as social media, search, and display?
1 answer
@tressie.klein
Sure, I'd be happy to discuss my experience with media buying for different platforms.
In terms of social media, I have experience managing campaigns on platforms such as Facebook, Instagram, Twitter, and LinkedIn. I have experience with creating target audiences, developing ad creatives, and optimizing campaigns based on performance metrics such as click-through rates, engagement rates, and conversion rates.
Regarding search, I have worked with Google Ads and Bing Ads, and I have experience with keyword research, ad copywriting, and bid optimization. I have also used various bidding strategies such as cost-per-click and cost-per-acquisition.
Finally, for display advertising, I have experience with programmatic advertising and have managed campaigns on various demand-side platforms. I have worked with ad exchanges and ad networks and have experience with targeting options such as demographic, geographic, and contextual targeting.
Overall, my experience with media buying spans across various platforms, and I am comfortable with adapting my strategies based on the specific platform's unique features and requirements.