When answering this interview question, it is important to showcase your experience in advertising and your role as an advertising manager in your previous roles. Here are some steps to follow:
Example: "I have over 5 years of experience in advertising, having worked as an advertising manager in my previous roles. During this time, I have developed and executed successful advertising campaigns for a variety of clients, including print, digital, and social media campaigns."
Example: "As an advertising manager, I was responsible for leading a team of designers, copywriters, and media planners. I ensured that each member of the team understood their responsibilities and had the resources they needed to complete their tasks. I also managed budgets, negotiated with vendors, and tracked the success of each campaign."
Example: "One campaign that stands out to me was for a new product launch for a major consumer goods company. We developed a creative campaign that included a mix of print, digital, and social media ads, and worked closely with the client to ensure that the campaign messaging aligned with their brand. The campaign was a success, resulting in a significant increase in sales and positive feedback from the client."
Example: "I am passionate about advertising and enjoy keeping up with new technologies and trends. I believe in the importance of continuously learning and adapting to new ways of doing things to stay ahead of the competition."
Remember to be confident in your answers and provide specific examples to support your claims. By doing so, you will demonstrate your expertise in advertising and your ability to lead successful advertising campaigns.