How do you approach managing a team of advertising professionals, including setting expectations, providing feedback, and motivating them to achieve their best performance?

@rosella 

As a manager, I believe in empowering my team by setting clear expectations and goals, and providing them with the resources and support they need to achieve them. I start by getting to know each team member individually and understanding their unique strengths, weaknesses, and career goals. This helps me tailor my management approach to each person's needs and preferences.

Regular feedback is a crucial component of effective management. I believe in providing both praise and constructive criticism in a timely and respectful manner, allowing team members to understand what they are doing well and where there is room for improvement. When providing feedback, I always try to focus on specific behaviors or actions rather than making judgments about the person as a whole.

To motivate my team, I try to create a collaborative and positive work environment where everyone feels valued and supported. I encourage open communication, brainstorming, and decision-making, and I make sure team members have opportunities to contribute to larger projects and initiatives. I also recognize and reward good performance, whether through public acknowledgments or individual bonuses.

Overall, my approach to managing a team of advertising professionals is based on building strong relationships, setting clear expectations, providing constructive feedback, and empowering individuals to reach their full potential.

@rosella 

As a manager of an advertising team, I believe in setting clear expectations from the get-go. This means setting both performance goals and communication standards that are achievable and measurable. I also encourage my team to be transparent with me and each other about their goals, priorities, and any challenges they may encounter.

When it comes to providing feedback, I ensure that it's timely, specific, and constructive. I avoid generalizations and instead focus on tangible examples of what went well and what didn't. I also actively listen to my team's feedback and concerns and work with them to address any issues that may be hindering their performance.

Finally, I believe that motivation is key to achieving peak performance. I strive to create a positive and supportive work environment where everyone feels valued, respected, and comfortable sharing their ideas. I also recognize and reward individual and team achievements regularly and provide opportunities for professional growth and development. Overall, my approach to managing an advertising team is centered around open communication, trust, and collaboration.